Set Design | Noa Verhofstad

Amsterdam, The Netherlands

In a time in which anything is possible in the field of digital image manipulation, Noa Verhofstad places the focus on craftsmanship and handwork. Virtually every essential element, whether it is a photo, a film, a decor or an installation, is created and constructed by hand.

The work of Noa Verhofstad always exudes a sense of nostalgia and wonder. All installations are composed with the utmost care and attention to detail, a process in which the choice of materials always plays a very decisive role. Paper, cardboard, wool, glass or wood, they all contribute to the telling of this one story.

Verhofstad graduated in 2007 from the ArtEZ Institute of the Arts, with a degree in Theatre. After briefly working as a director and curator, she has turned her focus entirely on the development of images and concepts through Studio Noa Verhofstad, which she has owned since 2011.